Now that the pandemic has created serious economic problems to the Alpine world, it is necessary to think about the restart and what the scenarios of development of the Alps will be. Undeniably a digital “acceleration” will take place in the tourist offer and in the production, agricultural and social fields as well.
Olympics PNRR funding needs projects based mainly on innovability (sustainable innovation) and ESG supported by emerging digital technologies.
The Alps have a strong attraction for Italian and foreign smart workers , therefore this phenomenon will be an opportunity for growth, limiting depopulation and relaunching even the most remote territories by encouraging long stays and promoting deep tourism .
The opening of co-working/incubators in the deindustrialized valleys, in addition to smart working, will also support the development of enterprises as well as the establishment of start-ups and SMEs specialising in the Alpine economy.